The Cost

Most people don’t think about the cost of doing nothing, or the cost of indecision. Indecision is worse than a bad decision.

You can learn from a bad decision. You can grow from failure. You can turn a loss into a win, but you can never succeed from indecision.

Indecision is a sea of “what ifs”: What if we market this product differently? What if we get this software? What if it doesn’t work?

What does indecision cost you?